Defining Our Culture from Within
To ensure every team member felt aligned and inspired, Vivint Solar launched an internal campaign to redefine our company values. This initiative featured a series of engaging videos that illustrated what these values mean in practice, aiming to foster a cohesive, motivated, and value-driven workforce.
As a lead copywriter, I was responsible for conceptualizing and writing the scripts for these videos, crafting narratives that resonated with our employees and brought our values to life. Through this campaign, we not only strengthened our internal culture but also empowered our teams to embody these principles in their everyday work, driving greater connection and purpose across the company.
Put People First
Core principle: People are at the heart of all we do. We genuinely believe in the power of people to innovate and achieve. We believe growth is a mindset that opens the door to personal development. We treat people like heroes and let caring and concern for them guide our words and actions.
Be Good.
Do Good.
Core Principle: We are good citizens who act with integrity, use resources responsibly, and deliver on our promises. We believe in the value of giving back and paying it forward. We seek to do right by our environment and we hold ourselves accountable to this beautiful earth.
Lead the Revolution
Core Principle: We take risks, act with urgency, and champion clean energy. We are free thinkers who inspire innovation and are driven by a that each of us is leading the way to a clean, sustainable future.
